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Use this option to dynamically display a relevant lightbox pop-up every time a segment linked to the action is matched.
On this Page:
In the Title box type a Name for the action.
When Activated: the Targeting Action starts when the page that contains the targeted content is activated.
When Deactivated: the Targeting Action ends when the page that contains the targeted content is deactivated.
TYPE: URL - Use this option when the pop-up content is available externally.
Define the time frame for the show lightbox action:
Valid From – date and time from which the redirect will be applied.
Valid Through – date and time after which the redirect action will no longer be applied.
To show the pop-up only to selected visitor segments you need to connect it to pre-defined Targeting Rules.
You need to create Targeting Rules first to be able to connect Targeting Actions to the appropriate visitor segments.
An A/B test compares two or more versions of your targeting actions to see which best lifts your conversions, sales or other metrics you identify.
Use an A/B test to compare changes to your page against your default page design to determine which actions produces the best results.
See A/B Testing, for more information.
If you select the A/B Testing option, your targeting action will only be used for testing purposes and will not be displayed otherwise.
Parent Topic: Targeting Actions
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